Gerovital H3 is one of the most famous world-wide anti-aging brands. The Gerovital brand has been built by Prof. Dr. Ana Aslan, whom also created the first geriatric institute in the world. Afterwards, the World Health Organisation recommended the institute's organisational approach for all similar institutes worldwide. In 1952, Ana Aslan prepared the Vitamin H3, a product whose formula was based on procaine which until then was used only as a local anesthetic. Ana Aslan studied the way in which procaine could be used in the fight against aging and found the composition to make the most of its effects over beauty. Gerovital H3 concept was introduced for the first time in 1957, in Verona, Italy, at the Gerontology International Congress. After more than half a century from its creation, Gerovital keeps being a reference brand in the anti-ageing fight. is proud to carry the entire range of this fine brand.